Brand Strategy
Limited Edition of 50 Units Till the End of Time
Heavyweight 100% Organic Cotton 230GSM Jersey Drop Shoulder Tee in Light Cream
Front, Back and right sleeve screen printed design
Wide crewneck
Machine washable, 30 degrees delicate
To avoid shrinkage, do not machine dry!
Made in Palestine, Israel, China, Turkey, Cannan
Inspired by an interview with intellectual Noam Chomsky and a found postcard
“They call it hasbarah. It is the only country I know of in the world that refers to propaganda as explanation. The Ministry of Propaganda is the Ministry of Explanation”
The T-shirt presents a fictitious conference dedicated to brand strategy held by the Israeli Propaganda and Information Organization–hybrid of the Information Minister of Israel and the Israeli P.R Association.
Edward Barneys, the father of public relations, is also incorporated into the design as a special guest. See The Father–an item dedicated to some of Barneys’s most famous campaigns.
